We’re Related Becomes #1 Social App For Families

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We’re Related attracts more than 2 million users in less than 3 months

PROVO, UT, January 8, 2008— In less than three months since it was introduced, Were Related, a Facebook application created by Provo based FamilyLink.com, has become the #1 social application for families, out of more than 11,000 applications, with more than 2 million users.

Were Related allows people to create and share their family tree, connect with members of their living families, and find relatives on Facebook.

Since October, nearly 700,000 family trees have been built or uploaded and thousands of photos and family documents are being uploaded to individual Ancestor Pages.

FamilyLink.com CEO Paul Allen, who founded Ancestry.com and MyFamily.com in the 1990s, says that Facebook provides an incredible platform for virally spreading web applications. “It took us 140 days to reach a million users when we launched MyFamily.com in 1998. But Were Related reached 1 million installs in just 29 days.”

Members are adding millions of names to their family trees and inviting other family members to view their trees. The application is particular popular in Canada, where more than 25 percent of the population is using Facebook.

We wanted to make it easy for anyone to create a family tree and to share it with their relatives,” said Jason McGowan, Were Related product manager. “Now we have thousands of customers asking us for new features and giving us lots of great feedback. We intend to focus a great deal of energy on our Facebook applications and we have some exciting plans for this year.”

Were Related already has users from 189 countries and from all 50 states. Part of the reason the application has spread so quickly is that family members tell other family members about it.

“This application is the cat’s meow, especially since finding long lost family we haven’t seen in 20 years. Keep up the good work,” said Michelle Little, Were Related user, Halifax, NS.

“I really am enjoying this little application, which just allows me to show off the people I’m related to, and I can appreciate that. It’s just a way to remind all how were related. I like it a lot,” said Lizmari Collazo, Were Related user, Des Moines, IA.

“I’m totally digging this app. I love that I can see a list of my potential relations and add them to my tree with a click of a button, and uploading my gedcom (with over 2200 people) was surprisingly easy,” said

Individuals can install the Were Related application by searching for Were Related in the application directory on Facebook.

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Media Contact
Whitney Ransom
Corporate Communications Director
World Vital Records, Inc.
http://www.worldvitalrecords.com
whitney@worldvitalrecords.com

About We’re Related

With more than 2 million users, We’re Related is one of the fastest growing social networks for genealogists. We’re related is a family-based application on Facebook.com that allows individuals to find relatives on Facebook, connect with friends and family members, build family trees, and share news and photos.

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